How is Notify contributing
to the digital development of
the Yves Saint Laurent Beauté brand?
With Black Opium, Yves Saint Laurent Beauté has given itself the aim of winning over the millennials, a target audience of young, mobile and dynamic women.
Partner of the L’Oréal Luxury Division (Lancôme, Biotherm, Kiehl’s, etc.), with more than XXX digital campaigns already completed, Notify is becoming the digital representative of Black Opium and is launching a dialogue with 700,000 women in 2015.